So what do you do? Depends on who you ask! Several industries have had their reputations on display the past few days as a new meme has spread across the Internet. So since everyone from media buyers and media sellers to political operatives have had their turn, we...
Given the amount of crisis communications and similar work I often do, I’m a big fan of training, so when a crisis hits we are prepared. Just as important as training though is having a checklist to work from when the task requires quick action. Author Deirdre...
All too often in a campaign or issue advocacy group, someone has an off the wall idea to promote the candidate or cause. Maybe it doesn’t seem like a good idea, but hey, all press is good press right? Not so much…. A new study out by the Chief Marketing...
