Infrastructure as a Service Providers

Web hosting companies have been around as long as the Internet, but in recent years as bandwidth has become faster and hardware more commoditized, some hosts have expanded their offerings to include full on servers and network infrastructure. This is the...

James Clear: Forget Setting Goals. Focus on This Instead.

I don’t know James Clear, but I like the way he thinks: Choosing a goal puts a huge burden on your shoulders. Can you imagine if I had made it my goal to write two books this year? Just writing that sentence stresses me out. But we do this to ourselves all the...

Andy Dunn: Get One Thing Right

Great read by Andy Dunn on Medium.com: Make one thing great. Get one thing right. That earns you the right to go from product one to product two. Take as much time as you need to get product one right, and to prove it—because if you don’t, no one is going to be...

Digital vs. Advertising

I read an interview this morning where the subject of the interview was a supposed “digital” guy. But the entire interview was about advertising. This tells me we still have a long way to go in making digital mainstream, when firms that are purely about...

Cultured versus the perception of culture

The more I travel, the more I realize there is a type of person who wants to have the perception of being cultured without actually being cultured. There is an old saying in PR that “perception is reality” and maybe they’re shooting for that. Culture...

Palm III

I think there’s a Palm Pilot somewhere in my parents’ house. I am determined to find it.

Talking about your app

I was reminded this morning of a simple marketing truth that app developers so often miss: when talking about your service: Skip the features. Talk about value. What does looks like? When someone asks “Can you sync with Twitter?” the answer isn’t...

BlueHornet in the SPAM folder

Emails from BlueHornent, the email service provider (ESP) that powers many conservative email senders, including the agency Paramount, are currently almost universally going to spam. Salsa Labs, the progressive email provider, is also getting spam canned. Based on...