Cultured versus the perception of culture

The more I travel, the more I realize there is a type of person who wants to have the perception of being cultured without actually being cultured. There is an old saying in PR that “perception is reality” and maybe they’re shooting for that. Culture...

Palm III

I think there’s a Palm Pilot somewhere in my parents’ house. I am determined to find it.

Talking about your app

I was reminded this morning of a simple marketing truth that app developers so often miss: when talking about your service: Skip the features. Talk about value. What does looks like? When someone asks “Can you sync with Twitter?” the answer isn’t...

BlueHornet in the SPAM folder

Emails from BlueHornent, the email service provider (ESP) that powers many conservative email senders, including the agency Paramount, are currently almost universally going to spam. Salsa Labs, the progressive email provider, is also getting spam canned. Based on...